Having previously delivered award-winning activations for Treasury Wine Estates, we were tasked with creating yet another impressive set of activations, this time in Heathrow Terminal 2 and Stansted.
With the ambition to attract the attention of over 25,000 visitors per day, we created a bespoke wine experience, where customers could make personalised bottle labels by uploading images of themselves onto a bottle, and interact with AR technology to educate themselves and sample. We also built a giant wine bottle with glow in the dark label to highlight their Halloween collection.
Providing full, design, production and installation we delivered 2 stunning activations that attracted a lot of admiration from the travel retail community. We built a number of stunning fixtures that truly reflected the brand and this edgy image. Housing all technology seamlessly we have designed the units in a way that allows us to reuse them across other airport sites.
